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Decision between professional logo maker and free software

7/30/2015

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As with all of your designs the challenge to design a brand symbol that is unique and distinctive from your competitors takes time and efforts.

A professional brand symbol is the best way to highlight the work efficiency and standards of an enterprise. An outstanding brand symbol can also make the customers feel that the company is professional, reliable and provides the best services.

Usefulness of Professional brand symbol

Selecting professional logo maker for your brand symbol has several benefits. A good brand symbol represents corporate values of a business. It helps the business grow as a valuable brand and creates a distinct identity for your business.

Qualities a Good brand symbol

If you decide to go for a professional logo maker then you get several benefits with regards to quality of the brand symbol. A professional designer creates a brand symbol that

  1. Is simple as well as uncomplicated to remember
  2. Have a balanced look between colors and fonts
  3. Has a distinctive identity
  4. Is timeless and memorable
  5. Is appropriate and unique

    Free brand symbol software

    Free software offers no creativity and uniqueness to the brand. The software is easy to use and gives you infringement and copyright issues for the future. This software doesn’t provide professionalism which your business needs to build corporate reputation. Brand image created through this software is unoriginal and gives a common look. Free software creates typefaces that are nothing but stock images and it has the limited authority to edit.

    The ultimate decision

    Before deciding upon selecting a professional logo maker or using a free service you have to make some market analysis. Because getting a brand symbol is not enough for the business but creating a strong and powerful brand identity is important. A powerful brand identity sets a strong branding and marketing foundation for every business.

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The logo makers and the artists - The Real Difference

11/11/2014

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Not widely acknowledged but there is a huge difference between logo maker and an artist. Designers have the artistry skills in them, there’s no denying but they are still not artists. Though, designers can become artists in their free time. Art and design does have differences in their form and texture, style and structure. Both the forms have different roles to serve and instead of focusing on the expressions and form, like we do in art, we focus on the function, supported by the design.

The first and foremost job of design is to solve the problems. The design serves a need. The makers focus on the problem, create the solution and then send the result through the design. In short, design makes life easy. The professional makers possess unique skills to deliver a rough concept into something beautiful, avoiding any gaps and shortcomings from the beginning. Here, the clients must understand that the design is all about the maker’s experience, qualifications and skills rather the artistic output, the more the client supports the effectiveness of the designing process to get the successful and effective design, the more it satisfies both the clients and the designer.

The Difference

The difference is much more than just semantics. Firstly, it is a difference of perception. Often clients come up to the designers and communicate and expect that what they will receive is an artistic symbol. As a client, you need acknowledging and appreciating the difference to get most out of the designers. The more you are clear in your head about the difference, the smoother the communication is and the process streamlined. This makes you avoid with tension and erroneous expectations.

Designer focuses on resolving the issue. They work on the first ideas and add versions to improve the quality and polish the concept. Feedback is essential but despite of asking the maker for different versions, ask them for a quality, unique, business-relevant logo. As a client you can easily find faults in the process if any element or notion goes missing. So, give the logo maker the complete information and let him resolve the issue with his creativity and unique skills.

Do not expect flashy and ornate logos from the designers. They work on your brief for the logo design and put in their efforts and dedication to come up with a unique, simple and creative logo so that your business gets a unique and competitive edge in the market.

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Be Innovative and Creative with your web design

4/15/2014

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You can’t just hire anybody to develop your website if you’re smart you’ll be working with creative innovative web designers who will design the perfect website for your business that offers your clients with an amazing web site user experience!

If your web viewers are pleased with what they see they get a great user experience then they will drive back to your site and your proper design that connects well with the target audiences also may drive other traffic to your website. Your website is only innovative when it’s updated with the latest online trends! It should be blurring the lines between design, usability, and technology in positive ways to create an overall experience that becomes useful and pleasurable both.

For instance infinite scrolling is a technological accomplishment or achievement; this feature helps the users to enable a seamless web experience. Advances in website design and web typography with aesthetic dimensions and innovative graphics also present a greater clarity for or of communication which also enables the web users to have a great user’s experience!

A web design should be graphically sound and also be meaningful in context. People who visit your website should know what you have to offer to them! Thanks to growing font technologies and advances font rendering on most browsers and devices, designers have more typefaces to choose from and more control of their type.  The importance of content is way too much, and using typography to effectively communicate a message is what will work best for your web design.

You should also give special attention to the consistency of your website; this goes hand in hand with your brand identify but also has to do with the user experience. Your users or viewers are certainly going to get confused if every page on your website has a completely different page layout, diverse colors, different buttons, unusual fonts, and different tone in the writing of your content. They may not even realize they are still on the same website and lose interest after a few clicks because so many things have changed. If you are purposely creating a chaotic website and want to cater that kind of audience or it’s a marketing tactic or a well thought out of strategy then it will work for your brand however if this is not your purpose then this inconsistency will create a lot of confusions for your visitors, so be sure to make a consistent website in order to establish a consistent brand identity. 


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Professional logo design is highly essential for business 

3/13/2014

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A professional logo design is a dire need for your business to survive these days.  It is a customized identity of your brand and in order to be successful in the market you need to have a properly working, totally functional website with a custom logo design that will serve as your brand signature.  If you’re not on the internet with your business website you’re late, but then they say that it’s never too late, so get in touch with a design company and get a professional website developed and designed.

The design of your website matters a lot. And business is not just limited to websites now; there are blogs and mini blogs, and social media presence all over the World Wide Web. And for all these things be it a blog for your business, your face book, twitter or LinkedIn groups, you just need to have a custom brand identity which is only possible via a custom made professional logo design! Don’t treat them as ordinary because they in fact give you a complete new identity.  You can give a makeover to your brands on the internet and make them visually enticing and appealing to mass audiences with a proper brand signature.

But be sure of keeping your logos according to the trends being followed on the internet. Big fonts screaming colors or funny shadows circling your logo won’t work best for you if you are dealing with apparels. Get in touch with a design agency that thoroughly understands your bossiness category and then makes a customized brand identity for your business or company.

Branding on the internet is enhancing day by day, the brand designers have to follow so many different trends to stay on the internet and grow and survive in the competition.  Get your customers to be on your side or choose you amongst others when it comes to taking sides with a unique brand appearance and a customized design. Designers experiment and make smart decisions for smart clients.  Don’t get an untidy logo design for your brand that is unexplained and adds as a cluster of visual flotsam on your website or blogs.  Don’t try to make your logo into a pack of information, where you stick in the tagline, the brand name, and the brand colors all in an image and call it a logo. Just get something designed that is easy on the eyes, creative and easy to be remembered.

To sum it all up it won’t be wrong to say that creative logo designs provide a company with a great branding option and they can tickle our imagination when we make the connection between the company and its brand. These imaginations work for us easily when the brands are simple to understand and easy on the eyes.


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Make your business a Brand !!

3/12/2014

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Few of the most interesting things that a graphic designer can do are designing a logo. It can be fun, exciting, stressful and difficult to come with good logo designing options especially when it is based on market research, then it can be pretty tough to stumble and come across good enough ideas for decent and best logos, but once it happens seeing on the billboards can be a delightful and rewarding situation for a designer.

Anyhow, it is not always that logo is enough, sometimes more things are required. Most of the large business identities require a brand identity system that will provide them a good, unified version with tools to help them build the brand they need. But everyone should know the difference a brand, its identity and its logo.
Branding of a brand refers to multiple things, like it showcases the conversation that customers have among themselves regarding the company and its popularity among other customers and genuinely in the market. As said by Seth Godin, ‘A brand is a set of expectations, memories stories and relationships, taken together, account for a consumer’s decisions to choose one product or service over another. If the consumer (whether it’s a business, a buyer, a voter or a donor) doesn’t pay a premium, make a selection or spread the word, then no brand value exists forthat consumer.’

A brand’s identity defines the devices that are visual in texture to present the company in the market. Some important visual design devices that embellish the brand and its elements with its guideline are as follow; messaging, digital projects, packaging, collateral, signage along with many others.

Branding your company will make it easier for your customers to remember your brand hence recommending it further to other markets that are not even in your reach.  Most of them are in the form of logotype, icon, symbols and combination of all these.It is very important to have a logo design that triggers your brand’s identity. 

Logo Design 24/7 provides you logo designs that will make a brand out of your company at a very affordable price. You can upgrade the inanity of your brand by utilizing our services of splendid services and quality custom designs by our team of proficient, skilled and professional logo designers that will help you select the logo best suited for brand and its image. Go to our website for more information.

logo design
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February 27th, 2014

2/27/2014

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ecommerce website maker
How eCommerce website maker bring value in business

With internet and technological advancement have come many benefits and facilities. eCommerce is one of them. No hassle to go shopping anymore with eCommerce! Web building software modification has made shopping easy! This paves way for the creative and technique addition of eCommerce website makers.The web designers add more than web page building features in the eCommerce site. They add security, shopping cart, support and ease-of-use to boost the site’s success. This makes the experience of online customer smooth, easy and trouble-free. The professionals add valuable features to the site which keeps it running and keeps the online customers pouring in.

Shopping cart

They most prominent feature of an eCommerce site is the shopping cart. The customers have an e-cart where they keep adding items they want to purchase. It also adds on the total of amount with shipping charges and gives the final price to the customer.

Secure financial transactions

The next secure feature is online financial transactions. The personal information entered which often includes the credit card number, is kept safe and secure. SSL secure credit card transactions along with its encryption on the World Wide Web. This is important to save the information against identity thieves on online world. Other than that, eCommerce sites also offer PayPal integration or various other payment modes facilitated by online cash payment through bank transfer or cash on delivery.

Product page

Product page is the attractive feature of the site where it lists all the items for sale. It usually contains image, description and price for brief review. For detailed review, it includes the delivery timings, shipping charges and other details and images of the product. Often it also has the zoom image facility for a closer look. Even more options like color, size are also available at times. Many sites also have review box below from previous buyers of the same product to know more about the product from buyer’s point of view.

User-friendly software
The eCommerce website maker also adds designing software which is user-friendly and easy-to-use. They are expert and professional with programming, and apply the suitable software package on the site. The site is successful when it is simple, attractive and non-confusing.

Increase conversion rates and sales
The professional e-commerce website makers are also good at website statistics. It helps to examine the traffic coming in and the data collection and analysis tool. These tools help in performance optimization increasing the site conversions and sales.

Customer support
The eCommerce makers are also dependent on customer support. Online customer support calls for 247 help to make sure of everything’s okay in case of any issue. It includes live chat, email support and phone assistance.


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    Logo design 24/7

    Author

    I am George FInecott associated with Logo design 24/7. This Company is made up of professional graphic & website designer.

    View my profile on LinkedIn

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